You are so generous! Thank you for publishing the Call for Trees ad for 3 weeks running. It has had a very positive impact on increasing the rate of registrations and attracting some new first time tree donors.
We went from 38 trees to 66 trees registered since your ad broke. YTD 2017 we were at just 54 registered.
We know there is a lag time of a few weeks between learning about the opportunity, deciding to do a tree, shopping for the tree and decorations, and registering it, and we have knowledge of probably 15-20 more trees in the works that have yet to register. So we will reach 100 with no problem, but given the size of our space, exceeding 100 would be a big plus. Our top year historically was 160 trees.
Last year, a huge % came in after November 1st, which taxes our ability to churn out all the print materials and signage in a timely way. So your ads have hastened the pace of registrations in a very positive way.
Your speed in putting the ad together against a tight deadline was incredible.